AI is generating a lot of spend and very little return. We fix that.

How We Think

Your context determines your options.

Before we recommend anything, we need to understand five things about your business. The answers tell us exactly where AI creates real value for you and where it will not.

Your context transforms AI from a cost center to your competitive advantage.

Most AI efforts fail because they ignore one or more of these...

01 Customer Who's most valuable, and what do they need next?
02 Competition Where's your AI-proof moat?
03 Capital Which bets move your P&L in 90 days?
04 Culture How do we help your organization evolve, not resist?
05 Capabilities Do you have the data and talent to execute?
YOUR CONTEXT Customer Competition Capital Culture Capabilities
The Process

We identify your opportunities. Then we help you capture them.

Four steps from diagnostic to handoff. The people who design the plan are the people who deliver it. We stay until it is working and leave when your team can carry it without us.

1. Diagnostic

We start by listening and learning your context.

We use data to show you where you stand.

  • Customer
  • Culture
  • Capital
  • Competition
  • Capabilities

2. Roadmap

You get a clear, prioritized plan built around your business, not a generic framework.

Every recommendation is ranked by real business impact and your team's ability to execute it.

High
Med
Low

3. Execution

We work alongside your team to make it happen, from strategy through to adoption.

The people who design the plan are the people who deliver it. We stay until it's working.

Talent readiness
Data management
Acceleration and automation audit
Competitive AI landscape
Risk & Governance oversight

4. Transfer

You leave with a capability your team owns and builds on long after we're gone.

We show your team how to do it themselves. That's why we're HowDo.

Our Knowledge Your Company
How We Engage

Every engagement starts with a conversation.

We listen before we recommend anything. Every engagement is scoped around what your situation actually calls for.

Entry Point
AI Opportunity Assessment
Not sure where your organization stands with AI?

We run a structured diagnostic for executives and senior leaders, benchmarking your organization across the capabilities that matter most, so you can prioritize with confidence.
  • Executive-ready prioritization framework
  • Top 3–5 ROI-ranked AI use cases
  • 90-day action plan
  • Competitive AI landscape assessment
Do It With You
DIY Enablement
Want to build your organization's AI capabilities?

We help you build the strategy then provide the product development frameworks, coaching, change management playbooks, and embedded AI PMs to transform your organization.
  • AI strategy roadmap & PDLC framework
  • Embedded change management playbooks
  • Embedded AI PMs & agile coaching
  • Internal capability that outlasts the engagement
Do It For You
Managed Implementation
Want end-to-end delivery of AI insights and innovation?

We have agile operating teams to design, deploy, and scale prioritized solutions across your organization. Staffed entirely by experienced operators. Structured around outcomes.
  • Full agile operating team deployment
  • Design, deploy, and scale AI solutions
  • Embedded organizational change management
  • Outcome-based engagement structure
Who We Are

We have been in your seat.

We know what it feels like to be accountable for outcomes, not just recommendations.

We know your Scale
Fortune 50 to pre-seed
We have led organizations of 1,000 people and built products from zero. We understand what it takes at every stage.
We know your Capital
Wall Street, PE, VC, founder-backed
We have operated inside every type of capital structure, each with its own priorities and constraints.
We know your Business
Data, Innovation, Product, Sales, Technology
We know how to find your competitive advantage, identify your highest-value customers, and build the product and technology strategy to go get them.
Track Record

A 20-year record of measurable results.

Delivered across Fortune 50s and startups, at every stage of growth and every type of capital structure.

12x
Total addressable market expanded through a new payment platform
PayPal, first point-of-sale platform
$400M+
New revenue generated in year one of a digital product launch
Blackhawk Network, digital prepaid platform
98%
Fraud losses reduced through a new analytics and operations model
Amazon, European fraud operations
10x
Customer base grown through a full transformation from packaged software to SaaS
Rosetta Stone, digital transformation
130%
Year-over-year usage growth from redesigning a core product program
Visa Europe, Verified by Visa
$50M
Series D raised following a product strategy pivot and platform reliability improvements from 94% to 99.9%
BigCommerce, product transformation
Let's Connect

We accelerate you.

We know what moves the needle and what does not.

The Team

HowDo's team has accelerated businesses at every scale.

150M customers
1,500+ person teams
$B+ P&Ls
Fortune 500s
PE-backed enterprises
VC-backed startups

We have helped organizations navigate every major shift since the internet began:

  • Web to mobile
  • Software to SaaS
  • On-premise to cloud
  • Physical to digital
  • Guessing to big data
  • Machine learning to AI

We will evolve your org with AI.

Let's talk about your business, not our pitch.

Tell us where you are. We'll tell you honestly what we think and whether we can help.

Start the Conversation →